Why January Is the Ideal Month to Find a Beauty Salon Space for Lease
The salon services market is worth $247.02 billion in 2024, with clients visiting salons 5 times on average. Seeing this high demand for the services, new stylists and estheticians are choosing this profession to make a name for themselves and eventually expand their business. Before they do that, the first obstacle in their way is protecting their profits to compete with the already established names in the market.
Instead of owning a salon, the better strategy is to find a beauty salon space for lease, and right now, in January, it is a great time to do so. Why? Let’s talk about the factors that make January a favorable time for new estheticians to save money when leasing a salon space.
Seasonal Market Trends That Favor January Leasing
The activities after the holidays and the market trend during this period make January a good season to lease a salon space.
Lower Competition After the Holiday Rush
The end of the year is usually when professionals are busy with holiday events, gatherings, and celebrations. Salons are reported to make an additional 107% of their total revenue in December. Due to this high volume of people, stylists prefer not to upgrade their business setup until after January. That means stylists and estheticians may face less competition and more options when leasing salon space.
Increased Availability as Leases End
Generally, a lease expires by the end of the year, in December. That means landlords and property managers might begin listing new vacancies from the start of January. So, if you’re actively looking to lease a salon space at the beginning of the new year, you can pick up the desired salon space before others pick up on it.
Financial Advantages of Leasing in January
Now, let’s discuss why it’s financially fruitful to look for a salon space in January.
Landlords Are More Willing to Negotiate
Historically, the real estate market drops by 4.9% between December and January. With fewer individuals willing to invest in properties, landlords are more flexible and open to negotiation. Some of the common incentives that landlords offer include:
- Lowered security deposits
- Move-in discounts
- Reduced rent for the first few months
Alignment with New-Year Budgeting
Being the new year, professionals can align their business goals and spending patterns. For example, if your plan was to save during the fourth quarter of the year, you might have enough budget to lease a new salon space.
Operational Benefits of Moving into a Salon Space Early in the Year
As we are done with the financial factors, here’s how finding a space in January can save you from operational confusion.
Extra Time to Prepare for Peak Seasons
After securing a space, beauty professionals typically need time to renovate, design, decorate, and market their new studio. By signing a lease in January, you give yourself months to prepare before busy seasons such as prom, graduation, and wedding months begin.
Easier Scheduling for Build-Ups and Installations
Contractors, interior designers, and equipment installers are usually available during the winter, when real estate activity is low. This means shorter wait times, quicker renovation schedules, and fewer delays.
The Final Word
January is an ideal month for up-and-coming beauty professionals seeking long-term business growth. Since January is not far away, if you’re looking for a head start and want to grab a great deal when finding a beauty salon space for lease, Select Salon Studios can be the right place to choose.
